The Six Steps That Changed How I Give Feedback as a CEO | Kerry Siggins

Kerry Siggins has gotten feedback wrong more times than she can count. She has fumbled it, blurted it out, and far more often, tiptoed around what really needed to be said because the discomfort of saying it felt harder than the cost of staying quiet. What she noticed, over years of leading people at Stone Age, is that the moments where she got it right had something in common. And the moments where she got it wrong did too.

This episode is about what she built from that pattern. The SHARES model is a six-step framework Kerry developed for herself and eventually for her team, not from theory or consulting frameworks but from the accumulated weight of conversations that went well and conversations that did not. It was built from necessity. From the sleepless nights before difficult conversations. From watching someone shut down in real time after feedback she delivered poorly. From asking herself, afterward, what she would do differently.

She walks through each step in this episode, from specifying the outcome you actually want before you walk into the room, to staying grounded when the other person becomes emotional or defensive, to asking questions rather than delivering a speech. She also shares a recent conversation where she used the model with someone on her team, a forty-five minute exchange that was emotionally charged and ended with real clarity, a path forward, and a relationship that held.

The question she keeps coming back to is one worth sitting with: you are shaping your culture not just through the conversations you have, but through the ones you avoid, the ones you rush, and the ones you handle poorly. The SHARES model is her way of taking ownership of that.

To learn more, visit http://kerrysiggins.com
You can pre-order her new book, Talk With Trust, and find The Ownership Mindset on her website.

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